Reaching an audience:
It pays to take care over preparing and delivering speeches, whether for presentations, seminars, conferences, or training. Audiences find it easier to absorb information by eye than by ear, so use audio-visual (AV) techniques when possible.
- Finish your speech before than allotted time rather than long after it.
- Keep physical (or at least mental) back-ups in case your AV aids fail.
- Ask questions of the audience if it is slow to ask questions of you.
- Speak for 20-45 minutes maximum – this is the length of the average person’s attention span.
The three crucial steps in getting your messages across are to tell the audience what you are going to say, say it, and then repeat what you said.
- Introduce a message.
- Convey the message.
- Repeat the message.
Make your body language positive. Use gestures to reinforce your points – but sparingly. If you are fluent and confident without notes, do not use them.