In order to do in a particular topic. You should be able to stay strong with concepts. And also you need to collect the facts. Apart from Google, you have to consult with a lot of experts. Just get an appointment with them. Ask your questions and clarifications. Give good open-talk. Say briefly.
What are you gonna do?
Collect all both good and bad data. It helps you to self-analyse which is right and wrong.
The secret to doing successful research is, you must read enormous books. That makes you think in the right and logic way.
In fact, you are researching on the product. You need to know how the market is just going and talk to the buyer.
The deeper research pays more successive results.
Please don’t collect the data. You have to keep adequate materials. It should not be overloaded.